
Skyscanner — 2024
Scottish tech icons Skyscanner needed a new global EVP to help attract top tech talent, with some thumb-stopping, playful and genuinely interesting creative to help it roll out. We ended up with The Real Deal, and captured video and stills content across London, Edinburgh, Barcelona and Shenzhen to help bring it to life.
Matched with confident and quirky headlines, we captured the spirit of Skyscanner and stayed true to their purpose, goals, values and culture.
I also wrote a 64-page playbook, but to read this sacred tome, you’ll have to get a job at Skyscanner.
Which, by the looks of it, doesn’t look too shabby at all.
Agency: Blackbridge Communications
My Role: Conceptual Copywriter
Editorial Note: Launched October 2024. Stay tuned here for more assets from the campaign as they go live.